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ALT TEXT

Alt text is a short description of images and graphics on a webpage, which allows visuals to be accessible to users.

Image by Amy Hirschi

Alt text is simple 

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To add alt text to an image, write a short phrase describing what the image is. Don’t overthink this, simply write what is being depicted in the image or graphic. Some website building programs utilize AI that can write alt text for you. Using this feature can save lots of time in the long run, but it’s always important to proofread the text that is generated for the image before publishing the page.

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Here is are some examples of adding alt text to an image:

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Photographer shows newly wed couple photos taken on their camera in a region with hills and mountains.

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​A family poses for a family portrait taken in their garden during the summer.

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Adding alt text can improve a website’s SEO

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Search engines like Google will rank a website higher that has accessible features, like alt text. Having a website that is higher ranked in the search engine will boost your business, as more people will be able to find it in the search results. 

Image by Samsung Memory US
Photographer shows newly wed couple photos taken on their camera in a region with hills and mountains.
Image by Land O'Lakes, Inc.
​A family poses for a family portrait taken in their garden during the summer.

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